RE/MAX: The Real
Estate Leader.
No one in the world sells more real estate than
RE/MAX.
Who We Are
Dave and Gail Liniger
founded RE/MAX in Denver, Colorado in 1973.
Upset with the bad name that poorly trained
novices and casual part-timers were giving the
real estate profession, the Linigers started
RE/MAX as a real estate company that would limit
itself to hiring only full-time, experienced
professionals. They wanted a company where
homebuyers and sellers could walk into any
office in any market, confident they would
receive the level of professional service that a
transaction of such magnitude demands.
What began in 1973 as "a
pad of paper and a dream" is now a global real
estate franchise network that spreads across the
world. Along the way, RE/MAX fundamentally
changed the way the real estate industry
conducts business.
In an industry rife with
mergers and acquisitions, RE/MAX is the only
major real estate network still owned and
directed by its original founders.
Home of the Best
Agents®
By attracting the
industry's best agents and providing them with
training, support and the freedom to run their
business, the RE/MAX network has a sales force
second to none. RE/MAX Associates average more
sales per agent and hold more professional
designations than other salespeople. They have
set industry heights in productivity by
mastering the latest technologies, sales
strategies, marketing innovations and business
systems.
Premier Market
Presence®
RE/MAX's market share
has grown continuously since 1973. This success
arises from RE/MAX following a simple formula;
combining quality, professional agents with its
global brand awareness, premier web presence,
high customer satisfaction and local community
involvement. RE/MAX advances its growth by
following a simple philosophy that "Everybody
Wins."
Premier Customer
Satisfaction
The success of the
RE/MAX network depends on each RE/MAX Associate
providing unparalleled satisfaction to each of
his or her customers. Advanced education,
technological expertise, and experience all
translate into quality customer service and
network growth, a real win-win result.
RE/MAX is one of the
World’s Most Recognized Real Estate Brands
The combined promotion
of the RE/MAX brand by RE/MAX and its worldwide
sales force has made the RE/MAX brand with its
red, white, and blue balloon one of the most
recognizable business brands in the world.
RE/MAX also has the world's largest balloon
fleet to help promote its brand awareness.
The RE/MAX Technology
Edge
Throughout its history,
RE/MAX has been on the forefront technologically
and was one of the first real estate
organizations to establish an Internet presence.
To help its sales associates become better
educated, RE/MAX provides all associates with
quality on-line or satellite training. In 2006,
RE/MAX updated remax.com to be the industry’s
first nationwide network of publicly accessible
web sites to display all MLS residential homes
for sale in the US. Lead Street, the industry’s
premier real estate lead generation system,
available exclusively to its sales associates at
no charge, is integrated with remax.com’s
property search.
The RE/MAX Concept:
RE/MAX stands for "real estate maximums."
In exchange for paying a
management fee and a share of the monthly office
overhead, RE/MAX Associates keep the maximum
allowed amount of their commissions and receive
the many benefits of RE/MAX programs and
services.
By offering Associates
maximum commissions and maximum career freedom,
RE/MAX influenced competitors to re-examine and
adjust their own policies toward sales agents,
thus dramatically changing the industry.
More than 30 Years Above
the Crowd and Now Approaching 140,000 Associates
Since 1973, the RE/MAX
network has achieved continuous annual growth.
Today, the RE/MAX network is quickly approaching
140,000 associates in over 70 countries and
territories on six continents. Young in years
but mature in experience, RE/MAX looks ahead to
even greater development and success in its next
30 years.
